Hi, I'm Leslie.

I am a digital marketing & marketing operations leader with a knack for bridging the gaps and translating the needs between creative, technical, and analytical. I love exploring new technology, but I believe that skilled people and effective processes are the key to driving marketing success.

My passion for digital goes back to the early days of America Online. When I was a child, my father was one of the first in our neighborhood to bring the internet into the home. Now the internet is something much different, but it was during those early America Online days that my interest in combining digital and business began.

Then in college, I focused on the principles of marketing, advertising, and consumer behavior, along with a continuing interest in the then still-evolving world wide web. At that time, the Internet was just coming into its own as a driving force in business. That’s when I began building websites and started dabbling in affiliate and search engine marketing. My marketing chops began at the very early crossroads of marketing and the World Wide Web.

Now that an online presence is a requirement for every business, and social marketing a necessary adjunct, I leverage my experiences to build digital presences for businesses across the entire Internet. If a consumer is going to choose your business, they have to be able to find out about it in a number of different ways, not just find your website on a search engine. They need to find you on social media and directories and find out the experiences others have had with your business.

I constantly seek to expand my knowledge of integrated marketing practices. With so many changes coming every year, the old methods wear out and the focus becomes more and more on quality vs. quantity. That’s what I provide. I think creatively and analytically to ensure that businesses are found wherever a potential customer is looking for what that business has to offer.